Say it With Me, ‘Yes’: The Power of Agreement and Psychology of ‘Yes’
Let’s get straight to the point, shall we? In the bare-knuckle world of sales and marketing, the word ‘Yes’ is the Holy Grail we’re all in hot pursuit of. It’s that sweet little syllable that signifies the crossing over from prospect to client, the gatekeeper of success. Well, pour yourself a stiff drink and slide […]